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'<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">8月4日在韓國首爾LW會議中心即將舉行由BlackWaterIssue主辦的咖啡討論會“BlackWaterCrunch”。其中有兩個講者來自海外,就是2016WBrC冠軍粕谷哲(Tetsu Kasuya,日本)和2014WBC亞軍趙家寶(Capo Chui,香港)。舉行討論會前,我們BlackWaterIssue進行了事先採訪。</span></span></p>
<p style="text-align: center;">
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;"><img alt="2" class="size-full wp-image-2894 aligncenter" src="/uploads/allimg/170801/12-1FP111592R17.jpg" style="width: 480px; height: 270px;" /></span></span></p>
<p>
<span style="color:#000000;"><strong><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">Q) 趙家寶,您好。您在香港開設的“Cupping Room”(咖啡店)是衆多咖啡廳裏非常成功的範例之一。那麼香港精品咖啡市場怎麼樣?</span></strong></span></p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">趙家寶) 香港的咖啡市場跟其他的亞洲市場相似。起初只喝牛奶咖啡的人越來越喜歡上手衝咖啡,很多精品咖啡店追求淺烘焙而強調咖啡產地的個性。</span></span></p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">主要的差別是香港的咖啡歷史不久。咖啡消費習慣比臺灣、韓國、日本低。在香港的大部分顧客想“我今天要喝咖啡嗎?”,但其他已有咖啡習慣的地方的顧客想“今天我在哪裏喝咖啡呢?”。不管在哪裏,他們都已經準備好消費咖啡。對香港咖啡市場來說這是很大的挑戰。而且香港的租金特別高,單賣咖啡不容易生存下去。因此香港的精品咖啡店除了跟其他咖啡店以外,也得跟餐廳、酒吧、麪包店、快餐廳等競爭。</span></span></p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">不過,這樣的挑戰能夠成爲機會。因爲香港的咖啡歷史短,所以顧客能更開放地去接受精品咖啡。一般來說,在能夠進行選擇的情況下顧客會更傾向於精品咖啡店,他們沒有在喝速溶咖啡的家庭里長大,更容易接受黑咖啡。</span></span></p>
<p>
</p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">我們Cupping Room爲了購買品質上乘的生豆樂意接受降低利潤的情況。我們希望給顧客特別的咖啡經驗。</span></span></p>
<p style="text-align: center;">
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;"><img alt="3" class="size-full wp-image-2895 aligncenter" src="/uploads/allimg/170801/12-1FP1115940111.jpg" style="width: 480px; height: 320px;" /></span></span></p>
<p>
</p>
<p>
<span style="color:#000000;"><strong><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">Q) 粕谷哲,您好。您是今年的世界咖啡衝煮大賽上獲得亞軍的Sam Corra(澳洲)的教練。大部分選手願意接受本國教練的指導。這是罕見的事情。</span></strong></span></p>
<p>
</p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">粕谷哲) 首先我不介意國籍。咖啡能夠鏈接全世界的人,只有人和人關係,沒有國籍。因此只要有了真正的信賴,我很願意幫助任何國家的選手,盡力而爲讓他們成爲世界第一。</span></span></p>
<p>
</p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">今年我給sam指導的主要是感官分數。不少人不知道在世界大賽上受到好評價的咖啡是怎樣的咖啡。我告訴他這一點。另外,我指導他講解的細節。</span></span></p>
<p>
</p>
<p>
<span style="color:#000000;"><strong><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">Q) 已經很多咖啡師認識您。關於咖啡萃取,想向他們說什麼呢?</span></strong></span></p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">粕谷哲) 萃取咖啡並不是一件難做的事情,但經驗很重要。爲了體會各種各樣的經驗要不斷努力。不要原地踏步要不斷進行自我突破,可以萃取出更好的咖啡。當然不能失去享受咖啡之心。</span></span></p>
<p style="text-align: center;">
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;"><img alt="4" class="size-full wp-image-2896 aligncenter" src="/uploads/allimg/170801/12-1FP1120002214.jpg" style="width: 480px; height: 321px;" />▲第三屆BlackWaterCrunch前景</span></span></p>
<p>
<span style="color:#000000;"><strong><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">Q) 趙家寶,最近CuppingRoom有什麼變化呢?</span></strong></span></p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">趙家寶) 從2011年到16年,CuppingRoom只有一家店。直到現在我們有了很多人的幫助,能成功地做小生意(retail business)。我現在開始打算更多地去銷售咖啡豆(wholesale)。我們最近在香港的Po Hing Fong裏開了一家烘焙店,具備Probat UG-15。我會在那裏身兼首席烘焙師,繼續追求CuppingRoom的咖啡哲學。CuppingRoom的烘焙風格是追求極端的甜味。我覺得咖啡該擁有良好的甜味和香味。爲了這點我採用獨特的烘焙方法。</span></span></p>
<p>
</p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">尤其是今年我代表香港參加首爾WBC。希望今年我成爲另一個亞洲人的冠軍。</span></span></p>
<p>
</p>
<p>
<span style="color:#000000;"><strong><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">Q) 請介紹您的目標。</span></strong></span></p>
<p>
<span style="color:#000000;"><span style="font-family: tahoma, arial, helvetica, sans-serif; font-size: 12pt;">趙家寶) 目標是把咖啡師的職業提升到專業領域。在香港,年輕人成爲咖啡師意味着接受最低的工資。很多人因愛咖啡而加入此行業,但面對很多現實問題而不得不放棄。我們CuppingRoom爲了防止此問題,比別的同行付出多於30-40%的工資。這當然不是一件容易的事,但我想把這種做法推薦給其他店的老闆。越來越多的咖啡店成爲小規模的連鎖品牌。這時更需要烘焙師、培訓師、店長。要確保他們的待遇,品牌纔可以持續發展。</span></span><br />
<br />
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'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '13',
'namerule' => '{typedir}/{Y}/{M}{D}/{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '320',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-zixun/waiguokafeixinxi.html',
'total' => 13,
'field' =>
array (
),
),
323 =>
array (
'id' => '323',
'pid' => '2',
'pids' => '0,1,2',
'name' => '7月資訊',
'dirname' => '7yuezixun',
'pdirname' => 'kafeixinwen/zixun/',
'child' => 0,
'childids' => 323,
'thumb' => '',
'show' => '1',
'setting' =>
array (
'edit' => 1,
'disabled' => 0,
'getchild' => 1,
'linkurl' => '',
'urlrule' => 3,
'seo' =>
array (
'list_title' => '[第{page}頁{join}]{catpname}{join}{modname}{join}{SITE_NAME}',
'list_keywords' => '',
'list_description' => '',
),
'template' =>
array (
'pagesize' => 20,
'mpagesize' => 20,
'page' => 'page.html',
'list' => 'list.html',
'category' => 'category.html',
'search' => 'search.html',
'show' => 'show.html',
),
'cat_field' => '',
'module_field' => '',
'html' => 0,
),
'displayorder' => '0',
'acount' => '1',
'namerule' => '{typedir}{Y}{M}{D}{aid}.html',
'namerule2' => '{typedir}/list_{tid}_{page}.html',
'mid' => 'article',
'pcatpost' => 1,
'topid' => '1',
'domain' => '',
'catids' =>
array (
0 => '323',
),
'is_post' => 1,
'mobile_domain' => '',
'tid' => 1,
'url' => 'https://gafei.com/list-7yuezixun.html',
'total' => 1,
'field' =>
array (
),
),
) |
urlrule |
'/views-107704-[page].html' |
fix_html_now_url |
'' |
my_web_url |
'https://bestcoffee.gafei.com/views-107704' |
get |
array (
's' => 'article',
'c' => 'show',
'id' => '107704',
'm' => 'index',
) |